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Video-sharing app TikTok has been credited with making reading “cool again” among teenagers, through the hashtag #BookTok. Most BookTok posts are playful short videos, no longer than a minute, that match book images to popular soundtracks. For example, in the ten-second...
Email marketing has become a fast-growing industry with new technologies and digital strategies. Around 87 percent of marketers use email campaigns to nurture their audiences. Automatically responding to emails is an essential part of any email marketing campaign. It is...
Bingo, with its familiar rules, novelty number calls (“legs 11”, “two ducks swimming”) and social setting, has long had a reputation as harmless and friendly. Also called “housie”, bingo is a game in which players mark numbers on a grid...
The Software as a Service industry, referred to as SaaS most of the time, is among the most widespread and fastest-growing ones today. However, since no two businesses are alike, they do not all progress in the way specific...
Staying competitive must be one of a business's top priorities if it desires to become a force to reckon with in its market. However, competing with the established big guns is one of the greatest challenges for small businesses. How...
Around the world, many countries are becoming less democratic. This backsliding on democracy and “creeping authoritarianism,” as the U.S. State Department puts it, is often supported by the same industries that are escalating climate change. In my new book, “Global...
Imagine that you are at work, and you witness a colleague repeatedly bullying another colleague. What would you do? While many of us like to think that we would interfere to stop it, surveys show that most employees who...
The fight between the two warring factions, which became the core of everyone's favorite video game, divided the fans of the game because there were always those who liked this feud and those who, because of this, could not...
Cats and many other animals, including most dogs, can reflect light from their eyes. That’s why cats’ eyes will usually shine brightly in photos taken in a dimly lit room or glow when illuminated in the dark by a...
Question: what do the following statistics have in common? The second-largest (and growing) source of climate pollution in Europe. The leading killer of children in both the US and Europe. A principal cause of stress-inducing noise pollution and life-shortening...

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