Maddie Grant is an expert culture designer and digital strategist who focuses on helping organizations prosper during times of change. She has specific expertise in digital transformation and generational differences in the workplace. She has explored the evolution of culture in the digital age through her books, including Humanize: How People-Centric Organizations Succeed in a Social World (2011), When Millennials Take Over: Preparing for the Ridiculously Optimistic Future of Business (2015), and The Non-Obvious Guide to Employee Engagement (2019). Find Maddie at PROPEL (propelnow.co), the culture consulting firm she co-founded with her partner Jamie Notter.