Built for Success
“Our success isn’t only because of our great mosquito control results—it’s also thanks to our incredible franchise owners.” The unmatched competency of Mosquito Squad is thanks to the 4 pillars of franchise that the company stands on. “We focus on four important things to make ourselves truly stand out from the competition: Passion, Service, Education, and Giving,” says Tom
Mosquito Squad’s industry-leading franchise support includes training, tools, and practices that have been perfected by hundreds of locations nationwide. Their franchising system’s collective wisdom and expertise are what allow franchisees to build a robust client base and create a powerful ROI.
The company mascot, Dread Skeeter, has been a key part of the organization since its heydays and has earned recognition throughout America. Over the years, Dread himself has become a functioning member of society, making this mosquito control franchise fun and approachable. From direct mail and websites to truck wraps, emails, and yard signs, Dread is a key component of the brand’s marketing materials.
Giving Back in More Ways than One
Each Mosquito Squad franchise is deeply entrenched with its community, providing them respite from mosquitoes and diseases as well as giving back in any way possible. While mosquito bites are a nuisance in the United States, they’re a life-threatening problem in other countries around the world. Every Mosquito Squad franchise owner partners with the Malaria No More foundation to raise funds to provide educational outreach, bite prevention, and anti-malarial treatments in Africa. Their goal – a world without malaria where no one ever dies from a mosquito bite again.
Mosquito Squad of Southeastern Massachusetts
For Elisabet Laferriere, her wedding day presented her with not one, but two life-long partners – her loving husband and the opportunity to own a franchise whose services and solutions she had experienced.
“We heard a Mosquito Squad commercial on the radio and inquired about a Special Event treatment for my outdoor wedding, which was to be held in the backyard under a tent. The closest location to us didn’t service our area but the owner was kind enough to go out of his way to travel to us to treat the property before the wedding. Our reception went off without a hitch and our 100 guests danced until 1 AM with no bites,” remembers Elisabet.
Amazed with Mosquito Squad’s effective solutions, Elisabet soon found herself exploring the opportunity of becoming a franchise partner with the Squad. That was 10 years ago!
Since then, Mosquito Squad of Southeastern MA has been aiding their community in the reduction and control of mosquito and tick populations. – Elisabet’s goal – to not only allow families to enjoy the haven of their yards and social outdoor events without the annoyance of biting bugs but also to help protect from the dangerous illnesses mosquitoes and ticks carry, like Lyme disease, Babesiosis, West Nile Virus (WNV) and Eastern Equine Encephalitis (EEE). “The market we operate in, the Northeast, is one of the most competitive markets due to the severity of the mosquito and tick problem, prevalent vector-borne illnesses, and the seasonality of our enjoyable weather,” continues Elisabet. Although the last 10 years have seen a substantial rise in competitors in the field, Elisabet states “Commitment to customer satisfaction puts us head and shoulders above the competition that will cut corners to deliver a lower-cost service.” And it shows,having been voted the Best Pest Control in their local market five times, each year since 2017.
At the community level, Mosquito Squad of Southeastern MA sponsors local youth sports teams, school events, and fundraisers. She shares, “We recently started our own donation drive as well, which will be an annual event providing contactless pickup of donated items from our client’s homes. Last year we collected 6 trucks full of children’s clothes, toys, and baby gear for a local charity, GiftstoGive.org, that distributes needed items to foster children,” shares Elisabet.
Looking back, for Elisabet Laferriere, it all started as a retirement plan for her business partners – her parents. They began with one truck, operating from her parents’ shed. Today, the family business employs over 30 professionals serving the expanse of her community. In 2020, during the pandemic, the MA state government came to a complete standstill. She says, “It crippled our ability to license the technicians who perform our pesticide applications – a requirement in Massachusetts – and created uncertainty as to whether we would be able to operate.”
Despite the Covid-19 inflicted setback, Elisabet remained undeterred and focused on helping her community remain safe from mosquito and tick illnesses. By choosing to solely offer an All-Natural alternative that did not require licensed applicators, she was able to add nearly 900 new clients to her roster. “I’ll continue to think outside the box,” smiles Elisabet.